Algo se mueve en el ecommerce

Comprar en internet

A las grandes marcas siempre les había costado trabajar al rítmo de internet. Quizás pensaban que no era un canal de ventas interesante, pero las cosas están cambiando.
Con la abundancia de los negocios personales, en las que una persona recibe y contesta a los correos y como no, envía los pedidos, las grandes empresas han pensado que ya es momento de poner su bandera en internet para no perder ese canal de ventas.

Por un lado, parece que fue Zara la que inició la guerra de las grandes marcas por estar en la red. Y muchos pensaron: si ya está Zara pronto estarán las demás.

A Zara se le cuestionó muchas deficiencias en su página web. Y lo que parecían comentarios negativos se convirtió en una estupenda campaña informativa (o de marketing) sobre los nuevos servicios de Zara en la red.

Hace unos días, El Corte Inglés sacó adelante un nuevo negocio de ventas privadas llamado Primeriti. Quizás no sea el nombre más adecuado para mi gusto, pero será un buen punto de venta. Competirá con los centros de oportunidades en los que puedes encontrar cosas horribles de grandes marcas a precios todavía escandalosos. Reconozco que no me gustan los centros de oportunidades. Espero que Primeriti tenga material más reciente y más acorde con la moda actual.

¿Qué pueden hacer los pequeños empresarios para competir con los grandes?

1. Confiar en una empresa de prestigio para crear su tienda virtual.
2. Dar cosas que los grandes no pueden dar. Sobretodo en este apartado se valora mucho la atención al público. Llamadas al móvil para valorar el producto comprado, fidelización con descuentos por sucesivas compras, trato directo con un experto…

Cada año la cifra de tiendas virtuales crece. Pero nunca es tarde para comenzar si tienes dinero y una buena idea. Sin estas dos cosas, los problemas se van a multiplicar. No lo dudes.

No hay comentarios para “Algo se mueve en el ecommerce”

  1. tinyurl.com Dice:

    Wow! After all I got a webpage from where I know how to truly get
    valuable data concerning my study and knowledge.

  2. tinyurl.com Dice:

    bookmarked!!, I love your blog!

  3. coconut oil the Dice:

    Hi! Would you mind if I share your blog with
    my facebook group? There’s a lot of folks that I think would really appreciate your content.

    Please let me know. Thanks

  4. ps4 games Dice:

    Excellent items from you, man. I have be mindful
    your stuff previous to and you’re just too magnificent. I actually like what you have
    obtained right here, really like what you are saying
    and the best way by which you assert it. You make it entertaining and you continue to care for
    to keep it wise. I cant wait to learn far more from you.

    This is really a terrific website.

  5. quest bars cheap Dice:

    Hi there! I could have sworn I’ve been to this site before but after browsing through some of the post I realized it’s new to
    me. Nonetheless, I’m definitely happy I found it
    and I’ll be bookmarking and checking back often!

  6. quest bars cheap Dice:

    Do you have any video of that? I’d care to find out
    more details.

  7. quest bars cheap coupon twitter Dice:

    For most recent news you have to pay a visit internet and on internet I found this
    web site as a best site for newest updates.

  8. quest bars cheap coupon twitter Dice:

    Everyone loves what you guys are usually up too. Such clever work and reporting!

    Keep up the great works guys I’ve you guys to my personal blogroll.

  9. ps4 games Dice:

    Hey there, You have done an excellent job. I will certainly digg it and personally recommend to my friends.
    I’m confident they will be benefited from this web site.

  10. ps4 games Dice:

    Attractive section of content. I just stumbled upon your blog and in accession capital to assert that I get actually
    enjoyed account your blog posts. Anyway I will be subscribing to your augment and even I achievement
    you access consistently fast.

  11. ps4 games Dice:

    Hello, i read your blog occasionally and i own a similar one
    and i was just wondering if you get a lot of spam remarks?
    If so how do you reduce it, any plugin or anything you can recommend?
    I get so much lately it’s driving me crazy so any assistance is very much appreciated.

  12. ps4 games Dice:

    I am sure this article has touched all the internet visitors, its really really nice paragraph on building up new web site.

  13. quest bars cheap Dice:

    Hi this is kind of of off topic but I was wanting to know if blogs use WYSIWYG editors
    or if you have to manually code with HTML. I’m starting
    a blog soon but have no coding skills so I wanted to get guidance from someone with experience.
    Any help would be greatly appreciated!

  14. quest bars cheap Dice:

    What’s up colleagues, nice piece of writing and fastidious urging commented here,
    I am genuinely enjoying by these.

  15. quest bars cheap Dice:

    great submit, very informative. I wonder why the other specialists of this sector don’t realize this.
    You must continue your writing. I am confident, you’ve a huge readers’
    base already!

  16. ps4 games Dice:

    wonderful publish, very informative. I’m wondering
    why the opposite experts of this sector do not realize this.
    You should continue your writing. I’m confident, you’ve a great
    readers’ base already!

  17. ps4 games Dice:

    I always emailed this weblog post page to all my contacts, since if like to read it next
    my links will too.

  18. ps4 games Dice:

    What’s up everyone, it’s my first pay a visit at this web
    page, and piece of writing is genuinely fruitful for me, keep up posting such articles.

  19. ps4 games Dice:

    Wow, awesome weblog structure! How long have you been blogging for?

    you make blogging look easy. The full look of your
    web site is magnificent, let alone the content material!

  20. coconut oil Dice:

    Excellent post. I was checking continuously this blog and I am impressed!
    Extremely helpful information specifically
    the last part 🙂 I care for such info a lot. I was seeking this
    particular information for a very long time. Thank you and best of luck.

  21. coconut oil Dice:

    When I initially commented I clicked the «Notify me when new comments are added» checkbox and now each time a comment is added
    I get four e-mails with the same comment. Is there any
    way you can remove people from that service? Cheers!

  22. coconut oil Dice:

    Today, while I was at work, my sister stole my iphone and
    tested to see if it can survive a 40 foot drop, just so she can be a youtube sensation. My apple ipad is
    now destroyed and she has 83 views. I know this is completely off topic but I had to share
    it with someone!

  23. match.com free trial Dice:

    My spouse and I absolutely love your blog
    and find the majority of your post’s to be just
    what I’m looking for. Do you offer guest writers to write content for yourself?
    I wouldn’t mind composing a post or elaborating on a few of the subjects you write about here.
    Again, awesome site!

  24. plenty of fish vs match.com free trial Dice:

    It’s going to be ending of mine day, however before end I am reading this wonderful post to improve my know-how.

  25. asksylphoflight.tumblr.com Dice:

    Hello friends, how is everything, and what you desire to say regarding this piece of writing, in my view its in fact awesome in favor of me.

  26. https://russellwebster.tumblr.com/ Dice:

    whoah this weblog is great i love reading your posts.
    Stay up the good work! You recognize, lots of persons are hunting round for this info,
    you could help them greatly.

  27. sling tv Dice:

    Incredible! This blog looks just like my old one!
    It’s on a completely different topic but it has pretty much the same page layout and design.
    Wonderful choice of colors!

  28. sling tv Dice:

    Great blog here! Also your web site loads up very fast!

    What web host are you using? Can I get your affiliate link to
    your host? I wish my web site loaded up as quickly as yours lol

  29. sling tv Dice:

    Hi there i am kavin, its my first time to commenting anyplace, when i read this paragraph i thought i could also create comment due to this sensible piece of writing.

  30. sling tv asksylphoflight Dice:

    There’s certainly a lot to find out about this issue.
    I love all the points you’ve made.

  31. sling tv Dice:

    Please let me know if you’re looking for a article author for your weblog.
    You have some really good articles and I feel I would be a good asset.
    If you ever want to take some of the load off, I’d love to write some content for your blog in exchange for a
    link back to mine. Please send me an e-mail if interested.
    Many thanks!

  32. sling tv Dice:

    Quality posts is the key to attract the visitors to pay a visit the web page, that’s what
    this web page is providing.

  33. sling tv Dice:

    Having read this I thought it was very enlightening.
    I appreciate you spending some time and energy
    to put this article together. I once again find myself
    spending a lot of time both reading and commenting.
    But so what, it was still worthwhile!

  34. sling tv Dice:

    Thanks for sharing your thoughts on ecommerce. Regards

  35. sling tv Dice:

    I visited various blogs but the audio quality
    for audio songs present at this site is actually fabulous.

  36. sling tv Dice:

    Fantastic post however I was wondering if you could
    write a litte more on this topic? I’d be very grateful if you
    could elaborate a little bit further. Thanks!

  37. sling tv Dice:

    This article will help the internet viewers for setting up new web site or even a weblog from start to end.

  38. sling tv Dice:

    You need to take part in a contest for one of
    the greatest websites on the internet. I am going to recommend this blog!

  39. sling tv Dice:

    I’m gone to say to my little brother, that he should also
    pay a visit this weblog on regular basis to get updated from hottest news.

Deja un comentario.